5Tea was born out of a passion, a love for fine quality black tea found in the Rift Valley in Kenya. That's our commitment, providing you with only the highest quality tea.

THE CHALLENGE:

We were tasked and entrusted with creating a campaign that would push and show the goodness and richness of 5Tea. This needed a stronger point-of-difference over an increasingly crowded sector.

THE SOLUTIONS:

To better understand the value of a product, good acting added with slight humor, creatively done set, good cinematography, light and grade is all that is needed. Using a hugely talented person who people can relate to and are familiar with makes things worthwhile because people tend to remember things that make them connect.